Course Description: This course is designed to equip Sales Development Representatives (SDRs) with the knowledge and tools needed to effectively prospect and sell Cisco Meraki’s cloud-managed networking solutions. As businesses increasingly seek simplified, scalable, and secure networking infrastructure, Cisco Meraki offers an all-in-one solution that provides centralized management for wireless, switching, security, and IoT devices.
Through this course, SDRs will gain a deep understanding of Meraki’s core features, including its cloud-based dashboard, seamless scalability, advanced security options, and automation capabilities. SDRs will also learn how to identify prospects’ pain points related to network management, scalability, and security, and how to position Cisco Meraki as the ideal solution. By the end of the course, SDRs will be able to confidently engage with prospects, ask targeted questions, and articulate the unique value Cisco Meraki brings to businesses looking for a modern, cloud-managed network.
Key Learning Objectives:
- Understand the core components of Cisco Meraki, including wireless access points, switches, and security appliances.
- Learn how the cloud-based Meraki Dashboard simplifies network management and improves IT team efficiency.
- Discover the advanced security features of Meraki, including firewalls, VPN, and malware protection.
- Develop prospecting strategies by asking key questions to uncover network management challenges.
- Learn to position Meraki’s scalability, security, and ease of use as critical benefits for organizations of all sizes.
Target Audience: This course is ideal for SDRs who are new to selling IT solutions, as well as experienced reps looking to deepen their understanding of cloud-managed networking systems and enhance their prospecting techniques in the IT space.